The brand intends to communicate the concept of exchange and sharing inspiration through a modern and fresh graphic sign, composed of two semi-circles that intersects, forming an “S”, the first letter of Sinverb. The logo uses a Sans-serif font, modern and straightforward. The idea of the interlocking of the two semicircles is to create an endless chain of sharing ambitions and aspirations.The overall project is aimed to creative people, so the communication use a language of one color with slight impact, to avoid distracting attention of the user. The primary color used is light blue which represents seriousness and peace, chosen to convey this sensation to the user, when navigating between the various projects, motivationg inspiration and desire to share their ideas.

PUBLISHED ON Mar 15, 2016
Project Views 137Appreciations 1

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